Guy Salmon Jaguar Coventry

Being part of a global organisation provided Sytner Group with the opportunity to continually improve customer service, create some of the UK's most outstanding dealership facilities and offer unrivalled choice, by sharing best practice with our American counterparts.

A focus on customer service includes focusing on supporting our dealership teams and in 2006 a new head office building was purchased, bringing the majority of the Group's central services under one roof, including a new training centre, customer contact centre and IT support.